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Media Projects

A portfolio of my most recent projects across academic coursework and professional internships.

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An in depth artist pitch that I presented to the A&R department of RCA Records. I details an up and coming artist that I think should be monitored with the intention of later signing to the label. In this presentation I pitched MICHELLE, detailing their social media, streaming data, possible branding and collaboration, and future approach.

Nipper U Intern Final Project: 

Marketing Plan

Presentation

Nipper U is a program that allows RCA summer interns to design an all encompassing marketing plan for a developing artist. My team created a highly detailed strategy for Destiny Rogers that covered all of the label's departments, including tangible deliverables and marketing materials such as stickers, patches, and embroidered caps that I personally designed using Photoshop and brought to life. We later presented our ideas  to a room of RCA executives and advisers.

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A weekly newsletter I designed and distributed to the A&R department of RCA Records during my internship. This newsletter contained a few succinct artist pitches, upcoming shows, Billboard and Spotify charts, and trending TikTok songs. It also showcased song choices  by unsigned artists who had been playlisted on Spotify. All of the picks are embedded in a Spotify playlist at the bottom of the newsletter for easy access.

Examining the Effects of Chronic Corticosterone on Cognitive Function using the Mouse Model. A poster I presented at the Aresty Research Symposium detailing a year long research project I designed and executed.

Multimedia Projects: Projects
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My Digital Communication, Information and Media program Capstone Project. A well researched infographic detailing how the music industry has been positively altered by the introduction of streaming services.

An Infographic explaining how unplanned pregnancy effects the US economy, and how women of lower economic status are disproportionately affected.

Brainstorm: A Neuroscience Podcast 

A science podcast that interviews Rutgers faculty on their research. Brainstorm focuses heavily on topics in neuroscience and cognitive science and can be heard by tuning into 90.3 The Core or at www.thecore.fm 

Check out the photos a took while covering the 2019 Firefly Festival at the link above!

Multimedia Projects: Projects
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